Only the most important and popular topics here. Write to us on Telegram if you still need help.
Platform
What is this platform?
It's an online platform that fully automatically promotes charitable campaigns on the internet, managing social ads on the largest advertising platforms (Yandex.Direct, VK Ads, Odnoklassniki Ads, Telegram, Avito Ads, Sber Ads, Ozon Ads, MyTarget).
What is this platform?
It's an online platform that fully automatically promotes charitable campaigns on the internet, managing social ads on the largest advertising platforms (Yandex.Direct, VK Ads, Odnoklassniki Ads, Telegram, Avito Ads, Sber Ads, Ozon Ads, MyTarget).
How much does it cost to use the platform?
Basic features are free, additional ones are charged proportionally to their usage. You can use only the free features and connect paid ones when you're ready to improve fundraising results.
How much does it cost to use the platform?
Basic features are free, additional ones are charged proportionally to their usage. You can use only the free features and connect paid ones when you're ready to improve fundraising results.
What guarantees does the platform provide?
The platform doesn't require prepayment — it takes a commission from the ad budget or from donations raised. If no donations are raised, there's nothing to pay. You can stop promotion at any time if results aren't suitable.
What guarantees does the platform provide?
The platform doesn't require prepayment — it takes a commission from the ad budget or from donations raised. If no donations are raised, there's nothing to pay. You can stop promotion at any time if results aren't suitable.
What do I need to do for the platform to deliver results?
The platform works fully autonomously. After the initial setup, everything runs automatically — you only need to top up the ad budget on time. If you want, you can influence the promotion to the degree you prefer.
What do I need to do for the platform to deliver results?
The platform works fully autonomously. After the initial setup, everything runs automatically — you only need to top up the ad budget on time. If you want, you can influence the promotion to the degree you prefer.
How exactly does the platform save money?
The work the platform handles was previously done by marketers. Using the platform, you avoid paying marketer salaries, hiring, and management. The system carefully manages ads in real-time to achieve the best possible results, significantly saving your budget.
How exactly does the platform save money?
The work the platform handles was previously done by marketers. Using the platform, you avoid paying marketer salaries, hiring, and management. The system carefully manages ads in real-time to achieve the best possible results, significantly saving your budget.
Do I need to label the social ads created by the platform?
No. The platform automatically labels all social ads it creates.
Do I need to label the social ads created by the platform?
No. The platform automatically labels all social ads it creates.
How do I receive donations attracted through the platform?
All donations go directly to your account in the payment system (CloudPayments, Mixplat, YooKassa, Robokassa). No separate withdrawal or transfer is needed.
How do I receive donations attracted through the platform?
All donations go directly to your account in the payment system (CloudPayments, Mixplat, YooKassa, Robokassa). No separate withdrawal or transfer is needed.
I'm an individual. Can I promote campaigns?
No. Only non-profit organizations can promote campaigns.
I'm an individual. Can I promote campaigns?
No. Only non-profit organizations can promote campaigns.
Social ads
What results can be achieved?
The platform strives to achieve the best result by automatically managing social ads. Roughly half the result depends on the ads and the other half on the campaign (story, text, narrative, etc.).
What results can be achieved?
The platform strives to achieve the best result by automatically managing social ads. Roughly half the result depends on the ads and the other half on the campaign (story, text, narrative, etc.).
How do I know what results the platform achieved?
Donations come directly to your organization — as their volume increases, you'll see the social ads working. The platform also provides detailed ad statistics and performance data that becomes available after launch.
How do I know what results the platform achieved?
Donations come directly to your organization — as their volume increases, you'll see the social ads working. The platform also provides detailed ad statistics and performance data that becomes available after launch.
How long does it take to achieve good results?
Ideally, once you start investing budget in campaign promotion, don't stop — the more data accumulated, the better algorithms learn and the better results become. Because some donations are recurring, email campaigns are sent, and phone fundraising is used, social ad results improve many times over.
How long does it take to achieve good results?
Ideally, once you start investing budget in campaign promotion, don't stop — the more data accumulated, the better algorithms learn and the better results become. Because some donations are recurring, email campaigns are sent, and phone fundraising is used, social ad results improve many times over.
What ad budget is needed for good results?
If you're trying ad budget for campaign promotion for the first time, it's best to start with a minimum budget of 50,000 rubles per ad platform. As algorithms learn and results gradually improve, you can reinvest part of the funds, growing the overall budget and results.
What ad budget is needed for good results?
If you're trying ad budget for campaign promotion for the first time, it's best to start with a minimum budget of 50,000 rubles per ad platform. As algorithms learn and results gradually improve, you can reinvest part of the funds, growing the overall budget and results.
How do I get the ad budget back?
Only the unspent ad budget can be refunded. Submit a refund request and we'll process it. We first receive the refund from the social ad platform (Yandex.Direct, VK Ads, Odnoklassniki Ads, Telegram, Avito Ads, Sber Ads, Ozon Ads, MyTarget), then return the same amount to your bank account (strictly the one used for the deposit).
How do I get the ad budget back?
Only the unspent ad budget can be refunded. Submit a refund request and we'll process it. We first receive the refund from the social ad platform (Yandex.Direct, VK Ads, Odnoklassniki Ads, Telegram, Avito Ads, Sber Ads, Ozon Ads, MyTarget), then return the same amount to your bank account (strictly the one used for the deposit).
What campaigns can be promoted on the service?
Targeted (help is provided to a specific beneficiary) and systemic (help is collected for a project). Based on experiment results, we found that systemic campaigns are also better presented through a specific beneficiary's story, as this format yields better promotion results.
What campaigns can be promoted on the service?
Targeted (help is provided to a specific beneficiary) and systemic (help is collected for a project). Based on experiment results, we found that systemic campaigns are also better presented through a specific beneficiary's story, as this format yields better promotion results.
Can I use a Yandex.Direct grant account?
No. The platform only works with a real ad budget.
Can I use a Yandex.Direct grant account?
No. The platform only works with a real ad budget.
Where on the internet will social ads be shown?
On all the largest and most effective platforms. See the full list on the Integrations page.
Where on the internet will social ads be shown?
On all the largest and most effective platforms. See the full list on the Integrations page.
What will my campaigns' social ads look like?
The platform independently creates social ads using the texts and images you provide. The AI follows ethical guidelines and creates ads that pass moderation. You can see examples of AI-created social ads on the Examples page.
What will my campaigns' social ads look like?
The platform independently creates social ads using the texts and images you provide. The AI follows ethical guidelines and creates ads that pass moderation. You can see examples of AI-created social ads on the Examples page.
Artificial Intelligence
How does «Ad AI» work?
AI analyzes the text and images of each campaign you add or transfer to the platform and creates ads on ad platforms that best suit your topic. The AI then passes social ad moderation and labels them. Once ads start running, the AI analyzes what works and what doesn't in real-time, managing everything for maximum effectiveness. The AI is trained on tens of thousands of social ad examples and knows what works and what doesn't.
How does «Ad AI» work?
AI analyzes the text and images of each campaign you add or transfer to the platform and creates ads on ad platforms that best suit your topic. The AI then passes social ad moderation and labels them. Once ads start running, the AI analyzes what works and what doesn't in real-time, managing everything for maximum effectiveness. The AI is trained on tens of thousands of social ad examples and knows what works and what doesn't.
How does «Fundraising AI» work?
For the past 5 years, we've been promoting hundreds of campaigns simultaneously every day and have accumulated extensive data on which texts, headlines, photos, and ads actually work. We've trained the AI to create content structured like proven examples from real practice.
How does «Fundraising AI» work?
For the past 5 years, we've been promoting hundreds of campaigns simultaneously every day and have accumulated extensive data on which texts, headlines, photos, and ads actually work. We've trained the AI to create content structured like proven examples from real practice.